The Course in a Nutshell
This Social Media Marketing Essentials programme is a 6-week, practical course designed for national service personnel (current or completed), unemployed youth, and undergraduates who want to turn social media skills into income and career opportunities.
Course Dates: 15th Oct – 21st Nov. 2025
Live Classes: Wed & Thurs, 3–5 PM (Virtual)
Fee: GHS 1,500 (Early Bird: GHS 1,000)
Verifiable Certificate by Whizzy Academy
Why This Course?
This isn’t just another online class. It’s a career shortcut.
Through practice-driven learning, you’ll build job-ready skills, access premium templates and AI playbooks, and unlock freelance and digital employment opportunities.
By the end, you won’t just know social media marketing—you’ll be ready to earn from it.
Who It’s For
- Aspiring freelancers looking for a digital side hustle
- Entrepreneurs who want to market their business online
- National service personnel (current or completed)
- Graduates seeking employable digital skills
- Undergraduates looking for a side hustle or career edge
What You’ll Be Able to Do
By the end of this course, you’ll know how to:
- Conduct social media audits and develop winning strategies
- Plan, design, and schedule content that converts
- Create high-impact content using AI tools & prompts
- Grow social media pages on Facebook, Instagram, TikTok & LinkedIn
- Pitch and land freelance clients with a portfolio-ready project
Inside the Course — What You’ll Learn
We teach through projects, not PowerPoints. Every module is built for action, application, and income.
- Module 1. Marketing Fundamentals
- Core principles of digital and social media marketing
- Module 2. AI Content Creation
- GenAI prompts, AI copywriting, design tools & templates
- Module 3. Meta Ecosystem Mastery I
- Facebook & Instagram marketing essentials
- Module 4. Meta Ecosystem Mastery II
- Messenger & WhatsApp for business, campaigns & ads
- Module 5. LinkedIn and TikTok Mastery
- Personal branding, B2B leads, and TikTok growth hacks
- Module 6. Social Media Audit, Strategy & Content Planning
- Audits, content calendars, storytelling, and campaign planning
- Bonus Module. Freelance & Digital Job Opportunities Playbook
- How to find gigs, pitch clients, and build a digital career pathway
- 🎓 Capstone Project:
- Design and present a complete client-ready campaign strategy that demonstrates your competence and builds your portfolio.
Ready to Make Social Media Your Income Stream?
Testimonials
Success Stories: What Our Learners Are Saying
Joining this program changed my life. I landed my first job as an SEO Specialist, where I apply the practical skills I gained to help businesses improve their SEO strategies. It also boosted my confidence in public speaking and prepared me to face the real world.
Rhoda Asare Bediako Gyamfi
I’m glad to be a beneficiary of this project, the impact is immeasurable. The program structure accommodated my strengths and the support was immense. I joined the training with little to no knowledge of digital marketing but few weeks into the program, I acquired practical skills and experience in social media management, content creation, graphic design and video editing.
Aisha
FAQs - You Have Questions? We Have Answers
No. This course is beginner-friendly and designed for unemployed graduates, undergraduates, and national service personnel (current or completed) who want to learn practical, job-ready skills.
You’ll be able to:
- Manage and grow social media pages for businesses
- Use AI tools to create content faster and smarter
- Conduct social media audits and develop winning strategies
- Pitch your services as a freelancer or land digital job opportunities
Yes. You’ll earn a verifiable certificate issued by Whizzy Academy once you complete the course requirements. This certificate can be added to your CV, LinkedIn profile, or freelance portfolio.
This program is highly practical—you’ll work on real projects, access premium tools and templates, and complete a portfolio-ready capstone project that proves your skills. Plus, you’ll join a supportive learning community with opportunities for job leads and collaborations.
- Onboarding: Friday, 10th Oct. 2025
- Course Dates: 15th Oct – 21st Nov. 2025
- Classes: Wednesdays & Thursdays, 3–5 PM
- Mode: Virtual (via Heartbeat)
No problem. All sessions are recorded and uploaded to the platform. You’ll also have access to materials, reminders, and community support to keep you on track.
Not at all. The course is fully virtual via Heartbeat, so anyone in Ghana (or beyond) can join. However, learners in Kumasi can attend in-person sessions if they prefer.
To secure your place, simply reach out to us via WhatsApp on 0504722599 to receive your payment details.
Currently, we don’t offer a payment plan—so we encourage early registration to avoid missing out.
The Freelance & Digital Job Opportunities Playbook is a special bonus module that shows you exactly how to:
- Find and apply for digital jobs online
- Set up and grow a freelance profile on platforms like Upwork & Fiverr
- Pitch your services to local businesses
- Build a career pathway with your new skills
This ensures you don’t just learn social media marketing, but also know how to earn with it.
Yes. You’ll continue to have access to our virtual community, where you can connect with peers, share opportunities, and tap into job leads, collaborations, and alumni support even after the program ends.